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Munduu - Digital Solutions & Innovation

UI/UX Design · Website Design · Brand Positioning · Content Structure

Client Overview

Munduu is a Brazilian technology company that turns ideas into digital products. They develop mobile applications, web platforms, custom software, and provide consulting services for businesses of all sizes. Their work spans from building apps for startups to creating complex systems for established companies, as well as organizing workshops, innovation events, and hackathons.

The Challenge

Munduu had a strong network of clients and an innovative portfolio, but their digital presence didn’t reflect their expertise and creativity. They needed:

  • A website that positions them as an innovation leader in software and app development

  • A clear and engaging way to present their services and portfolio

  • A modern, responsive design that appeals to both startups and large corporations

  • Strong calls-to-action to generate leads and encourage partnerships

The Brief

The company asked for a digital platform that would:

  • Communicate their brand values of innovation, agility, and transformation

  • Showcase their projects and expertise across different industries

  • Create a structure to promote events like workshops and hackathons

  • Integrate with contact forms and social channels to drive engagement

Creative Process

  1. Research & Positioning
    I analyzed Munduu’s target audience—tech startups, SMEs, and enterprise clients—and their expectations for a technology partner. I also reviewed competitor websites to identify ways for Munduu to differentiate visually and strategically.

  2. Brand Alignment
    The design leverages green accents to symbolize growth and innovation, paired with a dark, tech-inspired background for contrast and professionalism. The typography is modern and clean, ensuring strong readability on all devices.

  3. Website Structure & UX Flow

    • Hero section: Clear tagline “Fábrica de Softwares e Sonhos” to convey both innovation and ambition.

    • Service segmentation: Organized by core areas—Mobility & Management, Web & Integrations, Consulting & Hackathons.

    • Portfolio display: Featured apps and platforms with screenshots to provide instant credibility.

    • Client section: Logos of key partners to build trust.

    • Lead capture: Contact form and “Join Our Team” CTA for recruitment and networking.

  4. Visual Storytelling

    • I used real project images and event photos to showcase Munduu’s culture, adding authenticity and making the brand feel approachable.

Results & Impact

  • Created a professional online presence that reflects the company’s technological expertise.

  • Increased inbound inquiries from potential clients and partners.

  • Strengthened brand authority by clearly showcasing their portfolio and client collaborations.

  • Supported talent acquisition through a clear career section and recruitment CTAs.

  • Figma (UI/UX Design & Wireframes)

  • Photoshop & Illustrator (Visual assets)

  • Integrated contact form with CRM for lead management

Tools & Technologies

This project transformed Munduu’s online presence into a dynamic, high-impact website that not only sells their services but also tells the story of a company that blends innovation, creativity, and real-world impact. The design now works as a business card, a portfolio, and a recruitment tool all at once.

Final Thoughts

UI Design & Prototyping

Social Media Design

© 2025 by Fabiano Fedrigo.

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